Pakistan Becomes Coca Cola’s Fastest Growing Market With 17% Sales Jump

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  • Published August 23, 2026 -
  • Updated August 21, 2026 -
  • 2 min read

Pakistan turned out to be Coca-Cola's best-performing market anywhere in the world this quarter. Sales volume rose 17% year-on-year in Q2 2026, according to Coca-Cola İçecek (CCI), the Turkish company that bottles and distributes Coca-Cola products across the region.

The numbers from this quarter

  • CCI's total sales across all its markets rose 9.8% year-on-year, reaching 519 million unit cases.
  • Pakistan added more to that growth than any other CCI market.
  • Uzbekistan grew 21.1%, the fastest rate among CCI's markets.
  • Kazakhstan grew 12.7%.
  • Iraq returned to growth too, up 1.1%, despite ongoing tension in the region.

What this means

Pakistan's 17% jump is a sharp turnaround from earlier in the year. In the first quarter of 2026, Pakistan's growth was just 0.2%, according to CCI's own numbers. Summer weather and stronger sales activity through Q2 clearly pushed demand up.

CCI's CEO, Ahmet Kürşad Ertin, said the results point to a business that holds up well across very different markets, even with ongoing economic pressure and political tension in some regions.

The money side

Net sales revenue reached TL 67.2 billion, up 5.7% from last year.
Once you adjust for inflation accounting, revenue actually grew 40.7% to TL 69.2 billion. The company credits careful pricing and a better product mix for that.

About CCI

CCI runs bottling operations in Pakistan, Türkiye, Kazakhstan, Iraq, Uzbekistan, Bangladesh, Azerbaijan, Kyrgyzstan, Jordan, Tajikistan, Turkmenistan, and Syria. It employs more than 10,000 people and runs 36 bottling plants, serving a combined population of over 600 million people across all these countries.

Shoaib Nasir

Shoaib Nasir writes news, guides and daily rate updates for PakBiz, covering business, markets and household prices in Pakistan, to the standards in our editorial policy. He keeps the gold, silver, petrol and prize bond pages current, and writes the finance stories and blog guides that sit around them. Every figure comes from an official notification, a market source or a published announcement, and he checks it before the page goes live and changes it as soon as the rate moves. When a reader spots a mistake, he fixes it and notes the change on the page. Corrections and questions: [email protected]

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